Integral digital service for PublishOne

We worked with PublishOne to understand and map the needs and tasks of Authors, Editors and Publishers to design an integral digital publishing service with relevant presented information and functionality per user role.

Our main focus for PublishOne was to deliver a digital service that offers simplicity to authors and that structures complexity to editors and publishers, making the publishing tool more accessible for all user roles.

To realise this, I conducted 15 in-depth interviews to map out the experience flow in order to illustrate the needs and tasks of all user roles within the different workflow steps of the publishing process.

The resulting wireframes, illustrated a UX tailored to the different roles, such as presenting a card view of assigned documents for authors, presenting an overview of active projects for editors and an overview of all active users and their contributions for publishers.

Involved client for this project: PublishOne

KLM Health Services – Website redesign

The goal of this project was to reduce over 10 separate websites to one.

To tackle this, we analysed the different websites by mapping out and clustering all content, allowing us to design a first concept proposal.

This proposal was then used as probe in co-creation sessions with both B2C and B2B customers that had used the individual websites.

These sessions proved their value in helping to formulate five design principles that later informed the design and iteration process on the delivered design templates.

View the result on www.klmhealthservices.nl.
The website is also available in English.

Visual design by: Joris Hoogendoorn
Involved clients for this project: KLM Health Services, Airport Medical Services, BuZa.

Vodafone SecureNet – Web app design

During this project two Design Research group sessions were held to collect consumer insights regarding habits, needs and concerns around mobile devices and safety, in a family context.

The main challenge was to enable parents to change their child’s settings without taking their devices, while also taking into account the different mobile contexts and according data connection (Mobile connection vs. Wi-Fi connection).

The qualitative insights from the group sessions led to development of SecureNet, a web application that integrates with and protects Vodafone’ customers against viruses, dangerous files and harmful websites, as well as offering them additional parental features if desired.

We did not only design the web application, but also the website promoting the service on securenet.vodafone.com

Visual design by: Joris Hoogendoorn
Involved client for this project: Vodafone Group

More info on: essense.eu/clients/vodafone/